Real, relatable marketing advice for business owners who are already busy enough.
Ready to ditch the “what do I even post?” spiral?
If you’re looking for a speaker who can talk real-world content marketing (without the fluff), show up with a bunch of practical ideas your audience can actually use today, prove that you don't need a massive following to get results, and maybe overshare a few behind-the-scenes stories along the way… hi, I’m Ellen.
I work with professional services business owners to help them get consistent with their content (without burning out or turning into a full-time marketer).
I know what it’s like to be juggling all the things: running a business, managing a team, keeping clients happy, and still feeling like you should be showing up more online. That’s why I love teaching simple strategies, time-saving tools, and content ideas that actually feel doable for busy humans.
Things I love talking about on stage or behind a mic:
Plan 30 Days of Social Media Content in Under an Hour (With AI Doing the Heavy Lifting)
Most of us know we should be posting on social media. The problem is that you’re sitting down every week with no idea what to say. This session fixes that. You'll use AI to generate more ideas than you realised you had, and map out a full month of content across the categories that actually matter to your ideal clients, and walk away with a repeatable system you can run in under an hour, every month, without overthinking it.
Build a Lead Magnet That Actually Attracts Your Ideal Clients (Using AI the Right Way)
Lead generation in business is hard, especially on social media. And the reason why most lead generation strategies don't convert is because they’re missing something: a Lead Magnet. In this session, you'll use AI to identify the right hook for your market, shape it into something genuinely useful, and leave with a working draft you can put in front of your audience straight away.
The 3 Emails Every Business Owner Should Be Sending (Written Faster With AI)
If your email list isn't starting conversations, the problem usually isn't the list... it's the emails. In this session, you'll learn the three email types that consistently build trust with clients and turn enquiries into new business. You'll use AI to draft one you can send this week, and leave with a framework you can repeat without starting from scratch every time.
What people are saying...
Jodie Stainton - Harcourts
Shelley Bays - Plan A Property
Kasey Lawrence - The Rental Network
Where you might’ve seen
(or heard) me:
(or heard) me:
PPM Conference
Guest on The Property Management Podcast with Kylie Walker
Guest on The Real Estate Today Australia Podcast with Nic Fren
Guest on RISE Together Podcast with Sarah Cincotta
Regular contributor for Elite Agent Magazine
PMLR (Property Management Learning Retreat)
RETG (Real Estate Training Group) Events
REINSW Novice Auctioneers Competition Winner (2006)
So, what's my story?
I’ve seen how targeted, meaningful content can significantly impact business growth and relationships. I believe in crafting content that engages your audience and improves your market presence. My approach is all about sustainable growth and avoiding burnout, ensuring that with just a few hours a week, you can consistently grow your business, brand and your online presence. Let me and my team make content one of your strongest strategies in growing your business, sustainably and effectively.
If you’re looking for a speaker or podcast guest who’ll keep it real, keep it fun, and leave your audience feeling like they can actually do this... I’d love to chat.
